Brand Design & Website Development
Tennis with Taylor
Tennis with Taylor is a coaching brand focused on adult beginners, returning players, and social tennis enthusiasts. The brand needed a warm, inviting, modern identity that reflected a coaching style centered on fun, confidence, and community.
I developed the full visual identity, built the website, and shaped the brand storytelling to create a cohesive, recognizable presence across web, social, and event materials.
Year
2025
Client
Tennis with Taylor
"Tennis with Taylor is my passion project, born from my experience as a collegiate player and my love for teaching the game through mindful, joyful movement. This branding journey helped me clarify my coaching identity and the vibrant, welcoming vibe I want players to feel every time they step on court."
— Taylor Lee